Keynotes · QualiDialog Consultancy
Keynotes & Presentations
Perspectives on AI, qualitative research and methodological practice.

Qualitative Research in the Age of AI
Invite Dr. Susanne Friese to speak about how artificial intelligence is changing the qualitative research process — and what this means for researchers, research practice, and methodological quality.
AI can process large amounts of information, identify patterns, summarise material, and support analytical exploration. But qualitative analysis is more than information processing. It involves interpretation, contextual understanding, methodological decisions, and the development of meaning.
Drawing on more than 30 years of experience in qualitative methodology and her current work on AI-supported qualitative analysis, Susanne explores how researchers can collaborate with AI while retaining intellectual responsibility for the analytical process.
Selected Keynotes & Presentations
20268 engagements
- Conference presentation
- KI in der qualitativen SozialforschungKeynote
- KI-Nutzung in der qualitativen ForschungWebinar
- AI and Qualitative Research: Navigating a Polarized DebatePresentation
- KI verstehen und sinnvoll einsetzen: Qualitative Analyse im Zusammenspiel von Mensch und AIWebinar
- Keynote
- Presentation
- AI for Qualitative Data AnalysisPresentation
20259 engagements
- When AI Helps and When It Does Not: Orientation for Qualitative EvaluationWebinar
- Working with GenAI in Research: What You Actually Need to KnowWebinar
- Künstliche Intelligenz in der Evaluation: Wie positioniert sich die Fachcommunity?Panel discussion
- Exploring the Opportunities, Challenges, and Ethical Considerations of Using GenAI in Qualitative Research within Innovation StudiesPanel discussion
- Presentation
- Qualitative Data Analysis with AI – To Code or Not to CodePresentation
- Webinar
- Keynote
- Panel discussion
202410 engagements
- Webinar
- Presentation
- Keynote
- Webinar
- Presentation
- Presentation
- Fireside chat
- Keynote
- Qualitative Research and Artificial Intelligence: Questions for Qualitative Data Analysis Software PublishersPanel discussion
- Keynote
Invite Dr. Susanne Friese to speak
Planning a conference, academic event or professional gathering? Get in touch to discuss a keynote or presentation for your audience.
